In today’s world, integrated communications play a vital role in everyday situations across medical communities. The latest trend to deliver a total experience crosses patient, employee, user and integrated digital channels that ensure a fully connected and sustainable culture, founded on people, supported by technologies.
Transformative business practices begin with identifying human-centric experiences that empower patients to seamlessly access care when they need it and take control of their wellness in coordination with their clinical care team. Medical provider CIOs are tasked with creating these access paths through digital and non-digital customer and employee experiences, where both patients and clinicians enjoy greater engagement with each other, and greater satisfaction and loyalty to the organization.